The transformation of established services by app based platforms that connect customers directly with independent providers.
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AboutUbérisation describes the reshaping of established services by app-based platforms that connect customers directly with independent providers. This French definition poster captures a significant shift in modern work, technology, and commerce—along with the questions it raises about convenience and change.
What does Ubérisation mean?It refers to the disruption or transformation of traditional services through digital platforms and direct customer-provider connections.
Where does Ubérisation come from?The French term is derived from the business model associated with Uber and similar platforms.
What idea does a Ubérisation poster explore?It can prompt reflection on innovation, changing work patterns, competition, and the future of services.